Stoked
Hi, I’m Matt.
My path into the world of words and aesthetics was shaped early on by a deep curiosity about the hard science behind decision-making.
I began my career at a neuromarketing firm, analyzing EEG and eye-tracking data to understand what makes advertising truly effective. My process remains rooted in understanding the motivations that drive action—because you can't sell what you don't understand.
For over 13 years, I've developed innovative marketing solutions for global businesses across the B2B and B2C spectrum, from SaaS to consumer goods. I blend data-driven research with design sensibility to create meaningful work, fostering environments where creative teams excel through clear direction and actionable insights.
Also, I love to cook.